When Bosch started out in Belarus 25 years ago, it only had eight people on board. But as Vladimir Rybolovlev, the general director of Robert Bosch OOO in Belarus, says, the company selected only the best candidates, and that is why it has achieved so much in the course of those years.

Associates of the Bosch sales office in Minsk, 1992

Associates of the Bosch sales office in Minsk, 1992

Today, fifty people are working hard for Bosch in Belarus, continuing the regional organization’s long-standing traditions. Thanks to these associates past and present, the annual sales revenue of the company in Belarus has grown from 650,000 German marks (equivalent to 320,000 euros) to more than 42 million euros.

In 2018, Bosch celebrates its triple anniversary in Belarus: five years since the opening of a new modern office, ten years since the launch of a Power Tools service center, and 25 years since the establishment of the Bosch regional organization.

A job advertisement with consequences, 1992

A job advertisement with consequences, 1992

So, let’s recall how it all started in Belarus. “The job ad that caught my eye was published on September 11, 1992. The newspaper cost me one ruble, and was probably the best investment I ever made. An investment of just one ruble in 1992 is still generating income for me,” says Vladimir Rybolovlev with a smile. Following the registration of a regional organization named Robert Bosch OOO on April 7, 1993, two Bosch service centers for vehicle maintenance and selling automotive parts went into operation. In 1995, a local office of the Household Appliances division was opened. When Bosch advertised for the position of head of the office, Svetlana Svirko was still a student and knew little about the household appliances market in Belarus. When she saw the ad, she recalls, her heart jumped and she decided to apply for the job no matter what. Svetlana went to several household-appliance stores in Minsk and learned everything she could about what she saw there. As a result, she was well prepared for her job interview, which marked the start of her successful career at Bosch. All 50 of the associates working for Bosch in Belarus say that Bosch gives them a sense of belonging to a big, happy family. Mornings in the office haven’t changed for years, people gather for a coffee, share jokes, and laugh together. With this positive mood, they start work every day.

The opening of the new Bosch headquarters in Belarus, 2013

The opening of the new Bosch headquarters in Belarus, 2013

The Bosch team in Belarus contributes to the development of the whole country. The Minsk railroad station is equipped with a Bosch video surveillance system, and the engines for cars, tractors, and special vehicles made by enterprises such as GAZ, Minsk Automobile Plant, Amkodor, and Gomselmash are equipped with Bosch common rail systems, which allow them to meet international environmental standards. Thanks to the Bosch Rexroth technology used by the Belarusian State Circus, the arena for animals can be replaced by an ice rink, and then by an illuminated dance floor, all at the push of a button!

The Bosch headquarters in Minsk

The Bosch headquarters in Minsk

In the future as well, there will be plenty of ambitious projects for the Bosch team in Belarus. As Hansjürgen Overstolz, the president of the local Bosch organization in Russia, Ukraine, Belarus, Caucasus, Central Asia, and Mongolia says: “Bosch will continue to strengthen its regional activities and partnerships with local customers and partners. We have successfully implemented this concept for 25 years and will stick to it in the future. This approach delivers impressive results: we support local partners with our innovative products and they improve the level of their services. New Bosch Services and Bosch Diesel Services are being opened all over the country. The improvement of the system of vocational training in Belarus means we can be confident about the future of these enterprises, and we will continue to work in these areas.”

About The Author

Elena Manukyan

I am from Russia, Ulyanovsk, where I completed my studies in English linguistics, psychology and translations. My early professional experience includes teaching English, translation and interpreting for organizations and individuals of various backgrounds such as medicine, aircraft building, architecture and art. I continued studying applied linguistics and Polish language in Warsaw, Poland. Profound knowledge of linguistics and several foreign languages gave me effective verbal communication skills. Thus, I decided to move my career toward corporate communications. Since 2014, I have gained professional experience in internal communications, event management and CSR in an international pharma company. I joined Bosch in March 2018 with the focus on internal communications, CSR and CIP.

Related Posts

Leave a Reply

Your email address will not be published.