In 2018, Bosch is celebrating the 25th anniversary of its regional organization in the Russian Federation. Love at first sight has evolved into a strong partnership. It has been an amazing time. In 1996, Bosch moved to an office building where all the associates occupied only one small floor, there was only one coffee point, known as the “Pauseraum,” which all associates could fit into at once. Everyone gathered there to celebrate birthdays, share business and personal information, and just enjoy time together. Many people who started working years ago are still part of Bosch family, and still recall these early years with warmth and love.

Over time, the company has changed a lot: the business structure has changed, and many young, smart, well-educated, and eager associates have joined the company. Even so, all of us here are dedicated to move with Bosch into a better future. In the past quarter of a century, the company has opened seven factories in Russia, which employ almost four thousand people, and opened offices in five Russian cities.

Let’s go back to where it all began.

Looking at how everything started, Bosch has come a long way in Russia. The company first started selling its products in the Russian market in 1904. In 1993, the company established a regional office in the Russian Federation. From the very beginning, Bosch focused on increasing the local content in its manufacturing operations: in 1996, Bosch co-founded a joint venture in Saratov, specializing in manufacturing components for electronic automotive engine management systems. At the same time, the company opened a new facility in Engels, specializing in spark plugs and components for gasoline injection systems. Today, this manufacturing facility includes four diversified plants and is one of the main employers in the city. From then on, Bosch expanded in Russia: in 2008, Bosch established an R&D center in Saint Petersburg. In 2012, the company opened a washing machine plant in Strelna, in the Leningrad region. In 2015, Bosch inaugurated two new manufacturing facilities: the first production line at its automotive components plant in Samara went into operation, and it opened a radiator plant in Engels.

“Bosch is well positioned to meet the demands of the local market,” says Hansjürgen Overstolz, the regional president of the Bosch Group in Russia, Ukraine, Belarus, central Asia, Caucasus, and Mongolia. Local manufacturing and collaboration with local partners remain an important pillar of Bosch’s success in the region. At the same time, exports also play an important role: more than half of all products manufactured at Bosch plants in Russia are exported to European countries. “This underlines the high quality standards we meet at our plants here in Russia – thanks not least to our highly motivated and qualified staff,” Overstolz says.

All four Bosch business sectors now have operations in Russia: Mobility Solutions, Consumer Goods, Energy and Building Technology, and Industrial Technology. Each of them has done great things in the past 25 years.

The spark plugs plant in Engels has increased its production volume, and made nearly 70 million in 2017.
In addition, the Bosch Engels manufacturing facility won the Bosch EHS Award (Environment, Health and-Safety) medal in 2017.

The Bosch Car Service network remains the largest independent network of its kind in Russia, and now counts 1,888 Bosch Car Service stations and 44 Bosch Diesel Service/Bosch Diesel Center stations, as well as 282 Bosch Modules .

The company occupies a firm leading position in the local home appliances market and is actively investing in expanding and upgrading its manufacturing facilities, as well as in enhancing its product portfolio.

The Building Technologies division is expanding its collaboration with Russian technology partners, which will help enhance the portfolio for the local market. Such local partners include Commend, for integration of public address and industrial intercom systems, Electronica for BIS integration with a situation center, Bic Inform, a joint solution for explosion-proof surveillance, and ISS, for facial recognition and license plate recognition.

The plant in Samara has manufactured more than 2.5 million products since it went into operation. The power tools plant in Engels has also posted record production volumes.

The Bosch Global Service Solutions division provides not only conventional call center services, but also innovative monitoring and telematics services. It has helped save many lives and provided almost 500,000 on-call consultations in Russia in 2017.
Those are only a few results of the hard work that associates in Russia do every day. And we are constantly striving for further growth and new achievements.

About The Author

Elena Manukyan

I am from Russia, Ulyanovsk, where I completed my studies in English linguistics, psychology and translations. My early professional experience includes teaching English, translation and interpreting for organizations and individuals of various backgrounds such as medicine, aircraft building, architecture and art. I continued studying applied linguistics and Polish language in Warsaw, Poland. Profound knowledge of linguistics and several foreign languages gave me effective verbal communication skills. Thus, I decided to move my career toward corporate communications. Since 2014, I have gained professional experience in internal communications, event management and CSR in an international pharma company. I joined Bosch in March 2018 with the focus on internal communications, CSR and CIP.

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2 Responses

  1. Aryan

    hello dear Sir/Maddem. i would like to buy bosch spark plugs for Iraq kurdistan region. can you please send me price list for wholesaling to my email please?

    Reply

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